Before getting into the particulars of how to find employees and optimize the employee search for small business owners, let’s look at a more general thought experiment.
Imagine you’re on a blind date. In one scenario, you meet someone knowing nothing about them beyond what they choose to share with you in the moment. In another, you’ve already heard glowing reviews from several mutual friends who assure you you’ll be a great match.
Clearly, the second situation would give anybody more confidence in the hopes of finding the right connection. The same principle applies when hiring new employees.
When you’re looking for the best place to post jobs for a small business, ZipRecruiter takes the place of all those trusted friends, helping you find employees who will be a fit for the job you just posted — and in a fraction of the time a job search usually takes employers.
Hiring websites create a problem of volume
For a small business looking to hire employees, the biggest problem is often a lack of resources and a glut of leads. You’re already relying on a small team to handle production, logistics, accounting, and every other aspect of running your business, so how can you allocate time and energy to an employee search? And how much money can you allocate to the hiring process?
The easiest answer might seem to be delegating the hiring process to free job posting sites and waiting for job boards to deliver you candidates, but for a small business, using hiring platforms often backfires.
The problem isn’t too few candidates, but rather a flood of applicants — a flood that eats up your team’s precious time and that may not even deliver the capable, qualified candidates needed.
The key for a small business looking for the best job applicants is to dramatically narrow the focus before even turning to job posting sites, and then to use pre-established filters that ensure only the best candidates make it through to the interview process.
Prepare and pre-screen before you contact candidates
To find the best candidates for an open position at your small business, first make sure you understand what attributes define the ideal employee and have a solid understanding of the job in question. By imagining an employee with fully articulated duties and expectations, you can find applicants who will be a fit.
Once you understand what you need, you can set about finding who you need.
ZipRecruiter helps you create job postings by offering hundreds of job post templates that can be customized to suit the exact open role. This customization can be aided by data-backed AI and through human-powered insights.
Once you have the best job post prepared, you can find the best place to post a job with help from ZipRecruiter.
Screen out bad matches and seek out ideal candidates
Scouring through hundreds of résumés can take countless hours, which is valuable time your team isn’t spending on other important work tasks. And as you and your people go through that slew of résumés, it’s all too easy to miss those few precious perfect matches.
ZipRecruiter offers AI-powered matching that scans thousands of résumés and only serves you well-qualified candidates. And then, rather than leaving you to post jobs where those qualified candidates might see them, ZipRecruiter goes on the hunt for you.
ZipRecruiter’s “Invite to Apply” feature allows employers to send a pre-written, personal message to their favorite candidates so they’re more likely to notice and apply for a job.. This weeds out bad matches and increases the likelihood that those candidates you identified will proceed to the interview process.
And in fact, some employers seek out talent before they even need a new hire, using AI tools to scan ZipRecruiter’s Resume Database now and then. That way, when they do need to fill a role, the shortlist is already in hand.
From search to interview to first day on the job, faster than ever
Not only can ZipRecruiter greatly speed up the process of finding and contacting qualified job candidates, but it can even help with scheduling interviews.
From there, you and your team can use good old-fashioned human intuition and rapport as the deciding factors when making hiring decisions. By combining human judgment with the use of solutions like ZipRecruiter, small businesses can fill roles 2-3 times faster than traditional methods, according to recent industry reports. And with higher candidate satisfaction rates, finding the best match for your team has never been easier.
Learn how ZipRecruiter speeds up the hiring process for small businesses.
This post was created by Insider Studios with ZipRecruiter.
