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Home » Americans expected to bet record $30 billion legally
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Americans expected to bet record $30 billion legally

EditorBy EditorAugust 29, 2025No Comments2 Mins Read
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Sports betting's biggest season set to kick off: Here's what to know

The college football season has kicked off, and the NFL’s regular season begins next week, which means sportsbooks are getting ready for the biggest opportunity of the year to sign up new customers and grow the wagering pot. 

Americans are expected to wager a record $30 billion this NFL season through legal gambling, an 8.5% increase from last year, according to estimates by the American Gaming Association.

The biggest players in the space, Flutter-owned FanDuel and DraftKings, are facing growing competition from BetMGM and Caesars. And other players are looking to get in the game, as online broker Robinhood teamed up with Kalshi to offer football prediction markets.

However, the largest threat these companies face are from the offshore, unlicensed sportsbooks like Bovada, MyBookie and BetOnline.

DJ Giddens #21 of the Indianapolis Colts runs the ball as Bo Melton #16 of the Green Bay Packers reaches for the tackle during the NFL Preseason 2025 game between Green Bay Packers and Indianapolis Colts at Lucas Oil Stadium on Aug. 16, 2025 in Indianapolis, Indiana.

Michael Hickey | Getty Images

It’s something that prosecutors are starting to crack down on.

The Los Angeles city attorney filed a civil enforcement action on Thursday against online sweepstakes casino operator Stake.us and 20 other related companies, including publicly traded Evolution. In the landmark lawsuit, prosecutors allege the companies of running illegal gambling operations and are asking the court to shut down operations and refund player losses.

Earlier this month, 50 attorneys general wrote a letter to the Justice Department asking the federal government to crack down and step up enforcement against unlicensed gambling because states are losing an estimated $4 billion in tax revenue.

Data from geolocation tracking company GeoComply shows that states which take active enforcement measures against illegal offshore sportsbooks have a 10% higher growth in active players year over year and had 38% more new player sign-ups in August.

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Finance

Americans expected to bet record $30 billion legally

The college football season has kicked off, and the NFL’s regular season begins next week,…

‘De minimis’ exemption ends globally

August 29, 2025

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