Author: Editor

Two of YouTube’s biggest sports brands are entering their collaboration era.Good Good and Dude Perfect are expanding their relationship with a partnership spanning consumer products and content.This week, the two companies will start selling co-branded kids and adult hats, with Good Good licensing Dude Perfect’s brand in exchange for royalty payments. Meanwhile, some of Good Good’s golf personalities will start appearing in Dude Perfect’s 22-stop Squad Games tour, where the Dudes will face off against other creator groups or celebrities.It’s a sign of how creator-led companies that started as YouTube channels are using that content to fuel other businesses — and…

Remember pivot to video?For those of you who weren’t paying attention to the media industry a decade ago: That was when publishers spent an enormous amount of time and money trying to turn themselves into video-makers, in the hopes of cashing in on a Facebook-fueled traffic and revenue bonanza.That one didn’t pan out.But now publishers are trying it again, making videos that live on their own sites and are designed to travel on the internet. You can see a very prominent example of this right now over at The New York Times, which routinely shows you videos of its reporters…

As anyone who went to Cannes Lions last month knows, the appetite for in-person gatherings is going strong. Vendelux, a live events information platform, has raised $50 million to help marketers capitalize on that.Tribeca Venture Partners led the company’s Series B raise, with S3, Pelion Ventures, HubSpot Ventures, FirstMark, and Cervin Ventures also participating, Business Insider exclusively learned. It’s raised $71 million to date, including a $14 million Series A round in 2023.Vendelux uses AI and proprietary event data from over 250,000 events globally to help B2B brands determine which events to attend and coordinate meetings on the ground. It…

AI has upended what it means to be a software engineer. It’s also changing how you become one.Before the AI boom, software engineering interviews revolved around writing code from memory, solving algorithmic puzzles, and demonstrating technical speed under pressure.Today, CEOs are scouring GitHub and X for undiscovered talent, encouraging candidates to use AI during interview rounds, and increasingly hiring for judgment and taste.For the millions of software engineers around the world, it means navigating a radically different job market from just a few years ago.Le’ale Addison, a recent computer science graduate who interned at Amazon and KPMG before landing a…

For a hypercompetitive industry deadset on finding an edge over peers, hedge funds have been slow to integrate artificial intelligence into their most important functions.But, as AI advances continue to impress and sometimes even scare companies and governments, the industry is realizing it can potentially replace its most valuable commodity — investing talent. A set of former hedge funders from firms like Bridgewater have started companies to do just that.Asset managers, thanks in part to their significant financial resources, have been at the forefront of developing AI and machine-learning algorithms internally, but the use of these technologies has mostly been…

This as-told-to essay is based on a conversation with Michael Shmarak, a 56-year-old communications and PR professional from Northbrook, Illinois. It’s been edited for length and clarity.I never really thought of ageism as a thing until I went through interviews in my 50s. I realized it when I saw a fuller head of gray hair, and my daughters said, “Dad, maybe you should frost your hair blonde.” I thought, “Okay, I’m really in trouble.”I am 56, and since 2024, I haven’t been able to find a full-time job.I’ve worked in communications and PR since the late ’90s, and was in…

The kids aren’t all right.Gen Zers are graduating into a daunting job market. The housing market is a mess. Typical milestones — getting married, having children, buying a home — are drifting further into the future.If there’s one stat that neatly sums up the current case of arrested development, it’s that nearly a fifth of 25- to 34-year-olds live with their parents or grandparents, a record high, per a recent analysis of census data by John Burns Research and Consulting. Rather than renting their first apartments or grabbing the keys to a starter home, today’s young adults are shacking up…

In the “tiny team” era of AI, your meeting doesn’t need as many pepperonis.Jeff Bezos popularized the “two pizza rule,” the idea that any Amazon meeting should remain small enough to be fed with two pies. The rule also influenced team sizesThese days, many workplace teams have gotten even smaller. David Pan, Cursor’s field CTO, put it simply: “RIP to the two pizza team.”Pan wrote on X that Bezos created an “all-time great metaphor,” one that shaped engineering for over twenty years.”He was right about small teams,” he wrote. “But in the AI era, two pizzas is too much pizza.”RIP…

K-pop idols are often decked out in luxury clothes from brand deals, but the reality of their careers may look pretty grim.Hyebin, the leader of the six-member girl group Momoland, took to Instagram this week to dispel the illusion that every K-pop idol is rolling in cash.”It has already been more than 10 years since I became an idol,” she said in a video posted on Monday. “Many people probably wonder how much money idols actually make. It may seem like they earn a crazy amount of money, but they don’t.”Hyebin started the video with an explanation about how many…

Folarin Balogun of the United States shoots during the FIFA World Cup 2026 Round Of 16 match between USA and Belgium at Seattle Stadium on July 6, 2026 in Seattle, Washington. Mb Media | Getty Images Sport | Getty ImagesAs the FIFA World Cup captures massive global audiences, media companies are preparing to pay billions for the rights to the next two men’s tournaments. Netflix, Disney and Alphabet’s YouTube are all interested in challenging Fox for the U.S. broadcast rights to the 2030 and 2034 World Cup, according to people familiar with the matter. Amazon, which currently owns UEFA Champions…