Anthropic wants a good writer — and has the cash to back it up.
The AI lab is hiring a copy lead to “help define how Anthropic speaks to enterprise audiences.” The role requires writing skills across long-form, scripts, events, and social copy.
The job requires 10 years of experience and is expected to pay between $255,000 and $320,000.
It’s not the only high-paying writing job on Anthropic’s hiring docket. The company is also hiring a head of copy and content, with a salary range of $320,000 to $400,000.
AI companies are trying hard to communicate their products — which can often be technical — to a mass audience. It’s implicit in the copywriting gig’s description: “Translate complex product capabilities and customer outcomes into language that’s clear, specific, and actually interesting to read.”
They’re willing to pay a premium for those brand-related roles. In February, Business Insider wrote that writing words was one of the “hottest jobs in tech.”
Successfully communicating the mission of AI might even lead to an acquisition. In April, OpenAI bought the tech talk show TBPN. The show’s staff was enlisted to help with OpenAI’s marketing and communications.
While examples like Anthropic’s job listing show that there continue to be some big opportunities for copywriters in tech, the industry has long been flagged as highly sensitive to possible AI disruption. In 2023, one copywriter told Business Insider that her jobs were already being taken over by ChatGPT.
AI leader Andrej Karpathy (who Anthropic just hired) rated copywriting as 8-9 on his job exposure scale. Translation: “Very high exposure.”
Despite the AI threat, the Bureau of Labor Statistics still projected 4% growth in writing jobs between 2024 and 2034, an average pace.
Anthropic president Daniela Amodei has a background in writing. Her undergraduate degree was in literature, and she has said she doesn’t regret it. In February, she said that the humanities would become even more valuable.
“In a world where AI is very smart and capable of doing so many things, the things that make us human will become much more important,” she said.
